Pernod Ricard-controlled Ceder's is looking to capitalise on consumers' aversion to alcohol in January with…
Pernod Ricard has closed out the year with another RTD play, this time acquiring majority…
Pernod Ricard's high-end blended Scotch, Royal Salute, has commenced a worldwide marketing campaign.
Pernod Ricard has added French rosé wine Château Sainte Marguerite to the same business unit…
Pernod Ricard has promoted from within following the recent departure of its lead in India.
Much as the wider economic landscape continues to provide turbulence, for alcohol brand owners, the…
Diageo and Pernod Ricard have lined up two separate projects to improve the environmental credentials…
Premium brown spirits are now deeply embedded in the luxury lifestyle space — and this…
As Tequila sales soar, producers are struggling to meet demand — can alternative agave and…
Here’s a round-up of the new launches from spirits brand owners in the week commencing…
