Pernod Ricard's The Absolut Group has announced details of this year's limited-edition bottling for its…
Pernod Ricard's Absolut vodka brand has leant into its parent's responsible drinking campaign with an…
Vodka remains the largest spirits segment in North America, but it isn't resting on its…
Pernod Ricard's The Absolut Co unit has unveiled this year's bottle from the vodka brand's…
Pernod Ricard's UK division is preparing a consumer-facing trial of a paper-based bottle for its…
Pernod Ricard has upped its RTD game in the US, partnering with cranberry cooperative Ocean…
Pernod Ricard is lining up this year's limited-edition pack for vodka flagship Absolut in the…
Pernod Ricard is looking to surf the resurgence of the Espresso Martini cocktail in the…
Pernod Ricard’s Absolut vodka brand is preparing for the return of electronic dance music festival…
Here's a round-up of the new marketing campaigns from beer brand owners in the week…