Sales in the three months to the end of June decline by 5.8% to MXN9.86bn (US$564.6m)First half of calendar 2026 sees top line fall by estimated 9.3%Proximo Spirits has booked a mid-single-digit dip in sales from its latest quarter, driving a slight improvement in the group's half-year top-line performance on the previous three months.Three months on from Q1's 13.5% year-on-year tumble in sales - Proximo's worst quarterly showing in recent years - the company, which handles the Jose Cuervo tequila brand for parent Cuervo, said earlier this week that its sales in the three months to the end of
Reprieve of sorts for Proximo Spirits as quarterly sales slides decelerate – results data
‘We remain committed to disciplined execution and creating sustainable value over time.’

Proximo Spirits has booked a mid-single-digit dip in sales from its latest quarter, driving a slight improvement in the group’s half-year top-line performance on the previous three months.
Olly has been reporting on the beverage industry as a B2B journalist since 2003. He spent 18 years at Just Drinks, 16 of which as managing editor. Since joining Global Drinks Intel in 2022, he's interviewed the CEOs for brand owners including AB InBev, Campari Group, Carlsberg, Heineken and Suntory Global Spirits and has a bulging contacts book from across beverage alcohol worldwide.



