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The ‘turnaround journey’ ahead for Diageo, according to CEO Dave Lewis – Comment

Jessica Broadbent
Last updated: 09/03/2026 at 3:40 PM
By Jessica Broadbent
26 February 2026
8 Min Read

‘I find Diageo to be a very strong business with an enviable position and lots of energy. The market provides significant opportunity, but we have some significant work to do.’


Dave Lewis
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Alongside the announcement of Diageo’s half-year results for fiscal 2026 yesterday (25 February), new CEO Dave Lewis outlined his initial impressions and priorities for the drinks major, which is still aiming to be "the number one luxury spirits company in the world".When he assumed the CEO position at the start of this year, Lewis brought with him the ominous moniker of 'Drastic Dave' with him from his days at retail multiple Tesco – a nickname earned through his reputation for cutting everything from jobs to assets to whole divisions.His appointment last year raised questions over intern

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  • AB InBev
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TAGGED:Diageo
Jessica Broadbent
ByJessica Broadbent
Jess joined Global Drinks Intel as deputy editor in January 2026 following a stint as a freelance journalist in Panama. She was previously deputy editor at Just Drinks. She has bylines in other industry titles including The Buyer, Fine Lees and Just Food, and has been a sub-editor at The Daily Mail.
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