Where in France should spirits look for growth? – Market Intel

This article was initially published in the February issue of Global Drinks Intel magazine. For details on how to subscribe, click here. As the spirits category readjusts post-Covid in France, sectors such as rum, vodka and gin are among the market's best performers, with growth led by the on-premise, reports Sandra Newman. In France, rum and vodka are among the spirits that are outperforming the heavyweight Scotch whisky and aniseed sectors, which accounted for a combined 52.4% of overall spirits consumption in the country in 2021, according to IWSR Drinks Market Analysis. At the sa