Suntory Global Spirits’ CEO, Greg Hughes, is next up in Global Drinks Intel’s exclusive series of interviews looking back at last year and forward to 2026.What was your overriding takeaway from 2025?Our industry is facing a fundamentally changed environment with shifting consumer and demographic trends and economic challenges impacting demand. We view the current landscape as an opportunity for us to lean into the distinct craftsmanship and heritage of our brands like Jim Beam and Yamazaki to continue to drive relevancy and growth.We think we have a right to win and a lot of runway for gro
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- AB InBev
- Bacardi
- Campari Group
- Diageo
- Moët Hennessy
- Pernod Ricard
- Proximo Spirits
- Suntory Global Spirits
- William Grant & Sons
