The cross-channel activation runs until October.
While armagnac may be one of the most traditional of spirits categories, brands' willingness to…
The privately-owned German group is a part-owner of Dwayne 'The Rock' Johnson's tequila brand.
Here’s a round-up of the new launches from spirits brand owners in the week commencing…
Léa Belot has been with Pernod Ricard for 16 years, leading on the marketing of…
'Look to Luna' will promote the idea that "tradition outshines trends".
