'The spritz ritual is becoming increasingly year-round, with consumers drawn to more experiential drinking moments…
'In tough times, consumers still value sustainability, but they appreciate when it comes with tangible…
In alcohol categories that are flatlining or declining, winning new consumers is the most critical…
'We need Heineken employees to be capable of solving complex problems as they occur now…
Over the last five years, American consumers had had enough of staying in and began…
'The pace that the technology is evolving at is just crazy.'
