BrewDog has enacted another round of structural changes as part of efforts to simplify operations and strengthen its position in a challenging trading environment.
In an internal letter to employees last week, CEO James Taylor confirmed that the company has reduced its headcount across “several departments”, following a review of the brewer & on-premise operator’s organisational structure. Taylor described the move as a “difficult decision” but said it was necessary to ensure that BrewDog is “focusing our energy and investment in the right areas” to secure long-term growth.
“Impacted individuals and teams have now been informed, and we’re working closely with them to manage the transition with care and support,” Taylor (below) told staff.
The company has not disclosed the number of roles affected.
He added that the changes were aimed at helping BrewDog “operate more simply, stay focused and drive the business forward,” while highlighting that the final quarter of the year would be a “critical” period for the company, supported by a “strong, focused commercial plan.”
The news follows plans announced in July to shutter ten on-premise outlets in the UK as part of a “rationalisation of our bar footprint”, including its flagship bar in Scotland.
More recently, the brewer confirmed that co-founder Martin Dickie will step down from the business – and leave the alcohol industry – for “personal reasons”.
