From Doctor Who prop master to B Corp-certified rum founder, Philip Everett-Lyons has built Hattiers Rum into a standout British brand and will soon close a GBP1m (US$1.3m) funding round.
Competitors can become collaboratorsOne of the most unexpected lessons that Hattiers Rum founder & CEO Philip Everett-Lyons has learned is that competition doesn’t need to mean isolation. In fact, some of his most valuable industry insights have come from those traditionally considered rivals.“Your competitors very often become collaborators,” he says. “I’ve ne
Five things I’ve learned – Hattiers Rum founder Philip Everett-Lyons
‘Let your customers and the trade decide where you sit in the market. They’ll tell you – eventually.’

Henry joined Global Drinks Intel as a senior reporter in 2025, having spent two years writing news, features and analysis articles for Just Drinks and Just Food. He has gained WSET Level 2 qualifications both in wine and beer independently.



