In beverage alcohol - as well as in many other industries - consumer interest in more natural flavours, coupled with the trend towards health & wellness, have led to a boom in the use of botanicals across the board. Nowhere is this as marked as in the gin and vodka categories.By 2032, according to a recent report by Market.us, the size of the botanicals market worldwide is expected to be worth around US$312.6bn, up from $161.9bn in 2023, and estimated to register a CAGR of 6.8%.“The increasing demand for natural and organic products is a pivotal driver for the global botanicals market,
If you work for any of the following corporate subscribers to Global Drinks Intel, head here to activate your access.
This article is available to Global Drinks Intel members only.
Click below for details on how to join the Global Drinks Intel community.
Already a member?
Log in here to read the article in full.
If you work for any of the following corporate subscribers to Global Drinks Intel, head here to activate your access.
- AB InBev
- Bacardi
- Campari Group
- Diageo
- Moët Hennessy
- Pernod Ricard
- Proximo Spirits
- Suntory Global Spirits
- William Grant & Sons
