The activation has launched in 22 unspecified markets initially, before a global rollout later this…
The Finnish vodka’s new owner has rung the distribution changes for this key European market.
When bemoaning the longstanding dearth of transformative M&A opportunities in spirits, it was only last…
Brown-Forman is to offload its Finlandia vodka brand to Coca-Cola HBC for US$220m.
