Speaking to media at a 'roundtable' session in London today, CEO Alex Ricard explained the strategy behind purchases such as Skrewball flavoured whiskey and Código 1530 tequila as well as offloads including Clan Campbell blended Scotch and Becherovka bitters. Clan Campbell was sold to Stock Spirits in June last year, with Becherovka transitioning to Maspex in Poland in late December."Since 2015, we’ve acquired 24 brands and we’ve sold 13," Ricard said at the event. "The brands we look to acquire are premium, have strong growth potential, and are present in both dynamic categories and in
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- AB InBev
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- Diageo
- Moët Hennessy
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- Suntory Global Spirits
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