Sign In
Global Drinks Intel Logo - Home
  • News
    • Beer
    • Spirits
    • Wine
    • Environmental, Social & Governance
    • Financial Results
    • Marketing
    • Mergers & Acquisitions
    • New Product Development
    • From the Industry
  • Intel
    • Comment
    • Interview
    • Category Intel
    • Consumer Intel
    • Market Intel
  • Awards
    • Global Drinks Awards
    • New Product Awards
    • ESG Awards
  • Magazine
  • Newsletter
  • Subscribe
  • Contact
  • News
    • Beer
    • Spirits
    • Wine
    • Environmental, Social & Governance
    • Financial Results
    • Marketing
    • Mergers & Acquisitions
    • New Product Development
    • From the Industry
  • Intel
    • Comment
    • Interview
    • Category Intel
    • Consumer Intel
    • Market Intel
  • Awards
    • Global Drinks Awards
    • New Product Awards
    • ESG Awards
  • Magazine
  • Newsletter
  • Subscribe
  • Contact
Search
OKI Banner - https://www.oki.com/uk/printing/label-printer/?utm_source=OKI+Web+Chat&utm_medium=Bing&utm_campaign=Global+Drinks+Awards&utm_content=ACTFUND-1070&activity_code=ACTFUND-1070


Chispo Tequila parent Splash Beverage Group plans merger with Medterra CBD

Jessica Broadbent
Last updated: 06/03/2026 at 7:35 PM
By Jessica Broadbent
6 March 2026
2 Min Read

‘This proposed combination … marks the beginning of a new chapter for Splash.’


Splash Beverage Group logo on white background
SHARE

Splash Beverage Group, the owner of Chispo Tequila, has signed a letter of intent to acquire and merge with cannabidiol product manufacturer Medterra CBD.

Florida-based Splash, which as well as Chispo also owns the Nimbus THC Soda brand, outlined its intentions in an SEC filing this week. Financial details of the proposed “business combination” were not disclosed.

If the transaction is successful, Medterra founder JP Larsen will join the board of directors of the combined company “and assume a senior operating leadership role”.

California-headquartered Medterra produces CBD and THC-based products such as tablets and tinctures. In 2025, Medterra generated “over US$52m” in sales and “was profitable”, Splash said. 

Sharing some of its reasoning for the deal, Splash said the proposed move marks its ambition to evolve “into a platform company built for the future of cannabinoid wellness”. The group cited an unreferenced estimate that the US “cannabinoid wellness” market could exceed US$30bn – in an unspecified timeframe – “should federal reform and reimbursement frameworks advance”.

In a supporting statement, Splash added that “additional details regarding the company’s rebranding and strategic evolution will be announced in due course”.

“We believe the industry is approaching a period of significant growth driven by regulatory progress, increasing consumer adoption, and institutional engagement,” said board member Brady Cobb.

“By partnering with a proven operator like Medterra and leveraging our access to public markets, we intend to build a scaled, disciplined organisation positioned to lead through the next phase of industry development. We look forward to sharing further updates on leadership, rebranding, and the detailed path forward in short order.”

In other US M&A news this week, the owner of Four Loko, Phusion Projects, is reportedly considering a divestment of the RTD brand it created in 2005.

Why alcohol adjacents offer ‘unique opportunity’ in no- & low-alcohol – Category Intel

Jessica Broadbent
ByJessica Broadbent
Jess joined Global Drinks Intel as deputy editor in January 2026 following a stint as a freelance journalist in Panama. She was previously deputy editor at Just Drinks. She has bylines in other industry titles including The Buyer, Fine Lees and Just Food, and has been a sub-editor at The Daily Mail.
Previous Article Bottle of Big Salt wine being held up Jackson Family Wines adds Oregon’s Big Salt to stable
Next Article Innis & Gunn The Original beer plus Innis & Gunn lager C&C Group rescues Innis & Gunn in pre-pack administration buy
MPU for Global Drinks Intel ESG Awards 2027

The Newsletter

Sign up to receive our newsletter email

  • The very latest news from across the world's beverage alcohol industry
  • Cutting-edge intel from our in-depth category & market analyses, backed by benchmark industry data
  • The best insight on your competitors from our interviews with the industry’s leaders

This field is for validation purposes and should be left unchanged.

Follow on Social

Linkedin Twitter
OKI Short Tower - https://www.oki.com/uk/printing/label-printer/?utm_source=OKI+Web+Chat&utm_medium=Bing&utm_campaign=Global+Drinks+Awards&utm_content=ACTFUND-1070&activity_code=ACTFUND-1070
Banner for Mont Blanc Vodka - https://www.montblanc-vodka.com/intro/

You Might Also Like

Four varietals of Casillero del DIablo

Viña Concha y Toro ‘open’ to ‘near-term’ wine M&A opportunities

21 October 2026
Pollen Projects Sylva

Pollen Projects adds ex-Diageo North America head to board

21 October 2026
Bottles of Heineken on a production line

Heineken to appeal US$125m fine as Greece row approaches endgame

21 October 2026
Baileys marketing winter

Diageo kicks off global push for Baileys – video

21 October 2026
Linkedin Instagram

What next?

  • Sign up to our FREE newsletter
  • Subscribe
  • My Account
  • Sign up to our FREE newsletter
  • Subscribe
  • My Account

About

  • Contact
  • Privacy Policy
  • Cookie Policy
  • Terms & Conditions
  • Contact
  • Privacy Policy
  • Cookie Policy
  • Terms & Conditions

Copyright © 2026 Global Drinks Intelligence Limited. All Rights Reserved

Built and Managed by Kukoo Creative