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This week’s new spirits launches – 6-10 November 2023

Intel Reporter
By Intel Reporter
4 Min Read

Here’s a round-up of the new launches from spirits brand owners in the week commencing 6 November.

Here’s a round-up of the new launches from spirits brand owners in the week commencing 6 November.

Loch Lomond Group’s Ben Lomond Gin Explorer Series, Schiehallion

  • Gin, Scotland, 43% ABV. Botanical mix features blaeberries [sic], birch leaves and wild thyme, all of which have been foraged from the area around Schiehallion mountain in Perthshire
  • On sale from this week in the UK, online through the Ben Lomond website
  • SRP of GBP50 [US$61] per gift pack, featuring 70cl bottle and two branded glasses. Limited to 1,000 units
Ben Lomond’s Explorer Series kicks off with Shiehallion, part of the sales from which will be donated to the John Muir Trust in Scotland

La Martiniquaise-Bardinet’s J Bally Rhum centenary decanter

  • Rhum agricole, Martinique. Contains a blend of rhums distilled in 1929, 1939, 1955, 1975 and 2008
  • Unveiled late last month at Whisky Live in Paris, now on sale worldwide
  • SRP of EUR1,800 [US$1,925] per 70cl bottle. Limited to 2,000 units
La Martiniquaise-Bardinet is marking the 100th anniversary of the J Bally distillery in Martinique with a one-off blend

American Metal Whiskey

  • American whiskey, Tennessee. Aged in New England for “up to” five years, 45% ABV. Also a ten-year-old Single Barrel expression at 48% ABV, on sale as a limited edition
  • Available from this week online in the US to 42 markets
  • SRPs of US$49.99 and $214, respectively, per 75cl bottle. The 45%-ABV expression is also on sale in 5cl and 37.5cl pack formats
Connecticut-based car and motorcycle custom shop American Metal Customs has branched out into spirits

Antheum Spirits’ The Crow Black Coffee Flavored Vodka

  • Vodka, coffee-flavoured, 39% ABV
  • Available online to US consumers since last week
  • On sale online for $29.99 per 75cl bottle. Available for “a limited period”
Tennessee-based Antheum, which has previously tied up with Ubisoft for an Assassin’s Creed-branded Bourbon and vodka, has partnered with Pressman Film movie studio for the new flavoured vodka

Younan Co’s El Septimo Vodka

  • Vodka, France, wheat-sourced, 40% ABV
  • Launching in the US in December to high-end “outlets, bars and restaurants”
  • SRP on the brand’s website of $75 per bottle, available as a limited edition [specific quantities not disclosed]
Handled by private equity group Younan Co’s La Maison Younan division, the new vodka joins its Cognac sibling as an extension of the company’s El Septimo cigar brand

Gordon & MacPhail Benromach Contrasts series, Double Matured Bordeaux Wine Cask Finish single malt

  • Scotch whisky, single malt, Speyside, 12 years old, 46% ABV
  • Released this week in the UK off-premise through specialist spirits retailers. Limited to 7,500 units in total
  • SRP of GBP59.99 [US$74.20] per 70cl bottle
The next bottling in Benromach’s ‘Contrasts’ line was aged for seven years in ex-Bourbon [first fill] casks and then transferred to ex-Bordeaux wine casks for five years

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