Brown-Forman has named Eveline Albarracin as the MD for its recently created APAC division, which oversees the regions of Asia, Australia, New Zealand, the Pacific Islands and India.
Having joined the group in 2020 as MD of Australia, New Zealand and the Pacific Islands (ANZPI), Albarracin added India, the Middle East, North Africa and Turkey to her responsibilities two years ago. Her predecessor, Ricardo Cupido, moves to the new role of commercial strategy director for international, based at the company’s European headquarters in Amsterdam.
Albarracin (below) will relocate to Singapore from her current base in Sydney, Australia.
“Eveline’s extensive business acumen and expertise are invaluable in this pivotal role,” said Brown-Forman’s president of emerging international’, Michael Masick. “In addition to ANZPI, one of Brown-Forman’s largest and most developed regions, Asia represents a key growth opportunity.
“We are confident in the broader region’s continued success and expansion under Eveline’s outstanding leadership.”




