Late last month, Pernod Ricard’s Martell Mumm Perrier-Jouët division took Global Drinks Intel to Cognac for the unveiling of L’Or de Jean Martell Réserve du Château Chanteloup. Martell’s brand manager in global travel retail, Jon Yau, agreed to answer some questions.
“Chinese travellers are the most important consumers for cognac” – Jon Yau, Martell brand manager in global travel retail, speaks to Global Drinks Intel
In December 2023, Pernod Ricard’s Martell Mumm Perrier-Jouët division unveiled L’Or de Jean Martell Réserve du Château Chanteloup. Martell’s brand manager in global travel retail, Jon Yau, agreed to answer some questions.

Olly has been reporting on the beverage industry as a B2B journalist since 2003. He spent 18 years at Just Drinks, 16 of which as managing editor. Since joining Global Drinks Intel in 2022, he's interviewed the CEOs for brand owners including AB InBev, Campari Group, Carlsberg, Heineken and Suntory Global Spirits and has a bulging contacts book from across beverage alcohol worldwide.



