'With this redesign, we’re giving it the platform it has always deserved - a bottle…
'Marilyn Monroe’s free-spirited, celebratory essence perfectly aligns with Piper-Heidsieck’s mission.'
'Our goal was to create a partnership that feels fresh, approachable and celebratory.'
'We have a robust supply of maturing whiskey, ensuring there will be no interruption in…
'This investment represents an interesting opportunity to support the development of an emerging local brand…
'We saw an opportunity to evolve how the brand shows up on shelf and behind…