The single malt launched in the US in 2022 and is available in around 27…
The 'Once Upon a Time in Scotland' campaign centres around 12 episodes.
The digital-first campaign broke in the market last month.
The Singapore-headquartered brand also sponsors Manchester United in the UK.
Gin & Juice By Dre and Snoop was joined by a full-strength extension in October.
The Irish whiskey already has a tie-up with the sport in the UK.