In the second in our two-part exclusive interview with the CEO of Casa Redondo, Daniel Redondo (below) shares further colour on his company's brace of brand acquisitions from Diageo in recent months, while also discussing the group's strategy when it comes to further M&A activity.
Head here for the first part of this interview
How much easier was your second transaction with Diageo having only recently completed the first one?It was much easier, of course. They knew us, our way of working and our agility. That made a lot of difference. That’s why, when there was another
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