While not immune to market headwinds and regulatory changes, the bulk spirits industry is modernising fast, with a renewed focus on digitisation and efficiency.Still an under-reported corner of the wider beverage alcohol industry, the global bulk spirits business is having to adapt to a fast-changing marketplace and rising sustainability demands.Once considered the industry’s back room, defined by handshakes and dusty warehouses, the sector is moving with these high-tech times, embracing data-led logistics, pioneering digital trading platforms, more premium products and renewed investor
How the bulk spirits industry is moving with the hi-tech times – Category Intel
‘By simplifying how brands source barrels for bottling and adding pricing transparency, buyers can make more informed decisions.’

Joe has been a business journalist for over 20 years, specialising in the drinks, aviation and Global Travel Retail sectors; Duty-Free News International, IWSR Magazine, Drinks International and Whisky Magazine, among others.



