How consumer expectations have blended with operational realities to rewrite US on-premise rules – Market Intel

Consumers are prioritising food quality, convenience and overall experience, with 43% unconcerned about quick-service or midscalePeople are going out more, but spending less - ordering wine by the glass, for instance, or splitting main coursesMenus are shrinking, with more appetisers and fewer main coursesMore restaurants are using technology, such as handheld POS devices, to improve F&B ordering and deliveryTired of paying up to $20 a cocktail, consumers are seeking out cheaper pricesThe push toward hyper-local, community-driven dining experiences is set to continueIn the US, the