By any measure one cares to consider, the on-premise channel has been having a particularly challenging time of late. Bars are closing, margins are threadbare and global brand owners are posting, at best, sluggish figures.But there's one area that bucks this trend, albeit unquantifiably, and that's the art of - and the need for - hospitality.Around the world, both the execution of and the demand for hospitality experiences has arguably never been as high. Walk into any bar in any city in any country, and chances are you'll be served a good drink and you'll be served by a good bartender. You�
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