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This week’s new spirits launches – 7-11 April 2025

Intel Reporter
Last updated: 11/04/2025 at 5:59 PM
By Intel Reporter
11 April 2025
5 Min Read

Here’s a round-up of the new launches from spirits brand owners in the week commencing 7 April.


Wild Turkey 101 8-Year-Old bottle
The eight-year-old iteration of Wild Turkey's 101 portfolio will be a permanent addition in the US from this month
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Campari Group’s Wild Turkey 101 8-Year-Old

  • American whiskey, bourbon, Kentucky, eight years old, 50.5% ABV
  • Released to the US this month having previously been available only in selected export markets
  • SRP of US$45 per 75cl bottle

Moët Hennessy’s Belvedere Dirty Brew

Belvedere Dirty Brew bottles
The liqueur is made using organic rye vodka and roasted robusta coffee beans
  • Vodka-based coffee liqueur, 30% ABV
  • Available in the UK through off-premise operator Selfridge’s from 18 April and Zapp from 8 May, also in a number of on-premise outlets from May onwards
  • SRP of GBP38 (US$48) per 70cl bottle, 5cl bottles also available

Sazerac’s The Last Drop Distillers 2025 Collection

Last Drop Distillers 2025 collection
Each bottle from The Last Drop 2025 Collection is wax-sealed and individually numbered, and packaged in a bottle suspended in an oak frame, held within a green case
  • Whiskies, three-strong range including a 27-year-old Kentucky bourbon (Release No. 37) at 60.9% ABV, a 55-year-old single malt scotch (Release No. 38) at 43.1% and a 22-year-old Japanese whisky (Release No.39) at 59.1%
  • Available in limited quantities to the brand’s US and global distributor networks from this month, which will ship to select “high-end retailers, bars and restaurants”
  • Release No. 37 has an SRP of GBP9,999 (US$12,800) per 70cl bottle with 508 produced, Release No.38 at GBP6,600 per 75cl bottle with 430 available, and Release No.39 at GBP4,380 per 75cl bottle with 319 in circulation

Suntory Global Spirits’ Star Hill Farm

Star Hill Farm American whiskey bottle
The whiskey, produced at Maker's Mark's distillery in Kentucky, marks the foundation of The Maker's Mark Regenerative Alliance
  • American whiskey, Kentucky. Based on two mashbills; one with 70% soft red winter wheat and 30% malted barley, the other with 100% malted soft red winter wheat, 57.35% ABV
  • Debuts in the US and the UK next month ahead of Australia later this year
  • In the US, SRP of US$100 per bottle. Available for a limited period and set to be followed by annual bottlings using different mashbills each year

Diageo’s Captain Morgan Sliced: Sweet vs Heat

Captain Morgan Sliced variety pack
Sweet vs Heat is the second SKU in Captain Morgan's Sliced flavoured malt beverage RTD line
  • RTD, malt-based. Variants comprise Blackberry Mojito, Chili Lime Margarita, Jalapeño Paloma and Peach on the Beach, all at 5% ABV
  • Available as a 12-pack of 35.5cl cans (three of each flavour) across the US from this week
  • SRP of $18.99 per variety pack

Scapegrace Distilling Co’s ThunderDonk

ThunderDonk bottles
Distilled at Scapegrace's recently opened distillery in Central Otago, ThunderDonk is the distiller's first foray into flavoured whisky
  • Flavoured New Zealand single malt whisky, Spiced Maple and Salted Caramel, both 33% ABV
  • Available in New Zealand across “all the main retail banners and targeted on premise” channels
  • SRP of NZD59.99 (US$33) per 70cl bottle

Suntory Global Spirits’ Sipsmith Chilli & Lime

Having previously appeared in 2020 as part of the brand's 'Sipping Series', the Chilli & Lime extension from Sipsmith is available again in the UK
  • Gin, flavoured, 41.9% ABV
  • Available in the UK off-premise since the end of last month through multiple retailer Sainsbury’s, also on sale online
  • SRP of GBP30 (US$38.30) per 70cl bottle, promotional price at Sainsbury’s of GBP23 from this week

Diageo’s Singleton The Gourmand Collection

Singleton Gourmand collection
The trio of single malts each have the longest secondary maturation in The Singleton’s history, at 29 years
  • Scotch whisky, single malts, all three iterations matured for 42 years, named Notes of Fig & Chocolate Ganache (46.8% ABV), Notes of Caramelised Crème Brûlée (45.3%) and Notes of Black Cherry Gâteau (45.5%)
  • Available from 28 April to 5 May at No. 41 Burlington Arcade in London as well as online through the brand’s website
  • SRP of GBP8,800 (US$11,300) for a set of three 50cl bottles, limited to 136 sets

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