Global Drinks Intel: How have you got to where you are today with Proximo?Shane Hoyne, EMEA, Asia Pacific & GTR MD at Proximo Spirits: My whole career’s been in the alcohol industry, starting with Heineken in Ireland and then to the head office in Amsterdam before five years in the US. I moved to William Grant & Sons when they acquired Tullamore Dew (from C&C Group in 2010) and got that whole entity up. I followed that with two years as Europe CMO with Bacardi, where global travel retail was in my remit. After that, I went to Quintessential Brands, again as CMO. For the last thre
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- AB InBev
- Bacardi
- Campari Group
- Diageo
- Moët Hennessy
- Pernod Ricard
- Proximo Spirits
- Suntory Global Spirits
- William Grant & Sons
