GCA, which combines its innovative glass packaging products with its customers, whom it views as business partners, and its future-changing technologies since 2015, has launched the GCA Career Forward brand to improve working conditions for current and prospective employees. GCA plans to create an environment in which current employees will serve as brand ambassadors and create an employer brand that will attract the attention of potential employees. This will be accomplished by shaping the GCA Career Forward brand with the suggestions of experienced professionals who are a part of the GCA team as well as young generations who offer different points of view.
‘We help our employees take significant steps in their careers’
Emphasizing the company’s priority on employee experience, Dr. Abdullah Gayret, General Manager of GCA, stated, “At GCA, we believe that success can only be achieved by bringing together passionate, talented, and resilient individuals that are open to change. This viewpoint, along with our ongoing business growth objectives, are significant factors in our hiring procedures. Attracting talent who will support our company’s vision and mission, assists our organization in meeting its strategic objectives.
“Furthermore, evaluating professionals with fresh perspectives and diverse experiences during our recruitment processes assists us in identifying potential leaders who will bring innovative thinking and positive contributions to our organization. We can further obtain a competitive edge by offering our current and future employees a variety of viewpoints, streamlining business procedures, and promoting innovation. The generational synergies that exist within our organization facilitate its successful transition into the future. Considering this, we are excited to introduce GCA Career Forward as our new employer brand. The opinions of our more seasoned professionals as well as the younger generations, who contribute to the even greater vitality of our team, were taken into consideration when developing a roadmap. In accordance with this roadmap, we assist our employees in taking significant steps in their careers by illuminating their true potential through the strong bonds and mentoring opportunities that we have established with the companies that are part of Gürok Group.
“We also want to lead by example for our external stakeholders and provide our bright, driven professionals the chance to grow in their careers.”
‘Our primary objective is to provide our employees with an environment and opportunities for ongoing development’
“We strive to make this value more effective every day with the awareness that human resources are the most prominent capital,” Gayret stated, continuing, “Our main goal is to create a development environment and opportunities for our employees to continuously improve and realize their potential, and to create and maintain a fair working environment for our employees.
“Furthermore, training is highly valued in our corporate culture. It endeavors to enhance employees’ levels of competence, knowledge, and skills while also fostering their personal growth. In addition to technical, social, and psychological trainings, as required, organizational effectiveness-enhancing and management and business skill-building trainings are also provided. I can therefore assert that cooperation and a robust sense of teamwork predominate within our organization.
“Our organization provides its employees with career prospects, training initiatives, and transparent communication policies, all of which serve to foster their growth and enhance their overall satisfaction. To help our employees balance their work and personal lives, we also make sure to offer flexible schedules and a supportive work environment.”
About GCA
GCA, which was founded in 2015, carries on the knowledge and experience that Gürok Group has gained from table glassware production for more than 30 years with an innovative approach in the glass packaging industry. GCA has achieved significant success not only in our country but also in the world and is rapidly moving towards becoming one of the most preferred players in the glass packaging industry in the international arena. It exports to more than 40 countries, especially in the Middle East, Europe, United Kingdom and Africa.
GCA successfully carries out projects that will carry the glass packaging sector in our country forward with its effective and sustainable studies in the field of R&D. It is committed to adding value to its customers and the country’s economy, which it accepts as a “Business Partner”, with its understanding of quality and safe production, always prioritizing respect for the environment and people. GCA, which has been awarded national and global design awards for its different works, plays a global role as a Board Member in the European Glass Packaging Manufacturers Federation (FEVE), which works for the development of the glass packaging sector in the global sense. It works in accordance with ISO 9001 Quality Management System and BRC/PM Product Safety Management Systems in all processes from design to sales and marketing activities. As one of the important players in the glass packaging industry, GCA approaches recycling with great sensitivity in line with the principles of environmentally friendly production, produces various projects and supports international studies.
GCA is a member of SUDER (The Bottled Water Producers Association) and on the Board of Directors of ASD (The Turkish Packaging Manufacturers Association) and ÇEVKO (Environmental Protection and Evaluation of Packaging Waste Association). GCA facilities in Kütahya 1st OIZ use the latest technology and full automation systems at every stage from production process to quality control and packaging processes. GCA, which always foresees the future and invests in the future, has designed its infrastructure to produce with multiple glass furnaces. In this direction, it has approximately doubled its production capacity with its new factory, the second of which was commissioned in 2021. With its new furnace investments, it is on its way to becoming Turkey’s second largest glass packaging manufacturer.
