Treasury Wine Estates' Penfolds division has promoted internally for the role of EMEA sales director following the recent departure of Gregory Joos De Ter Beerst.
Daevid Warren, the current global director for the brand in travel retail & hotels, will take on responsibilities for the Europe, Middle East & Africa regions after a year of overseeing Penfolds' GTR operations. Warren has been with Treasury since mid-2014, joining the wine group from Bacardi.
When contacted by Global Drinks Intel, a spokesperson for the unit said De Ter Beerst is leaving Treasury "after nine ye
Treasury Wine Estates appoints EMEA sales lead for Penfolds
Treasury Wine Estates’ Penfolds division has promoted internally for the role of EMEA sales director following the recent departure of Gregory Joos De Ter Beerst.

Olly has been reporting on the beverage industry as a B2B journalist since 2003. He spent 18 years at Just Drinks, 16 of which as managing editor. Since joining Global Drinks Intel in 2022, he's interviewed the CEOs for brand owners including AB InBev, Campari Group, Carlsberg, Heineken and Suntory Global Spirits and has a bulging contacts book from across beverage alcohol worldwide.



