Pernod Ricard buys into Ecospirits container business – ESG

ANNOUNCING THE GLOBAL DRINKS INTEL ESG AWARDS 2023 Pernod Ricard has acquired an unspecified holding in circular packaging start-up Ecospirits. The transaction, for a "minority share" in the five-year-old business, builds on a partnership between the pair that dates back to March last year. Three of Pernod Ricard's brands utilised Ecospirits' 4.5-litre reusable containers as part of a pilot in Hong Kong and Singapore's on-premise channels. Conducted through the brand owner's Convivialité Ventures venture capital division, the purchase has come through a US$10m funding round that incl