Dear Drinks Executive,
Welcome to the latest issue of Global Drinks Intel.
Despite the challenges of Covid-19 and supply chain difficulties, Asia’s drinks markets offer endless opportunity to makers of high-end spirits. Richard Woodard finds that while Scotch, Cognac and baijiu still dominate the premium space, other categories – such as aged rum, international whiskies, Japanese gins and vodkas – are creeping into the repertoires of more experimental younger Asian consumers.
In two related articles, we look at the progress of Cognac in the Asia-Pacific region. There’s no deny
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