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‘Graham Norton’s as much fun to blend with as any other winemaker I’ve ever worked with’ – Invivo co-founders Rob Cameron and Tim Lightbourne speak to Global Drinks Intel – Part I

Olly Wehring
By Olly Wehring
9 Min Read

‘We don’t think of ourselves as a celebrity brand – I’m sure that Graham (Norton) and Sarah Jessica (Parker) don’t think that either.’
Invivo logo and brand line-up

From meeting at school to fronting one of the few current success stories in the wine industry, New Zealand natives Rob Cameron and Tim Lightbourne sat down with Global Drinks Intel editor Olly Wehring to talk through how the company they founded together, Invivo, got where it is today – thanks in no small part to Graham Norton and Sarah Jessica Parker.

From meeting at school to fronting one of the few current success stories in the wine industry, New Zealand natives Rob Cameron and Tim Lightbourne sat down with Global Drinks Intel editor Olly Wehring to talk through how the company they founded together, Invivo, got where it is today - thanks in no small part to Graham Norton and Sarah Jessica Parker.How did the pair of you get Invivo off the ground?Rob Cameron: I was at university studying engineering when I discovered there was a degree course in wine at Lincoln University in Canterbury, New Zealand, which I started in 1997. I worked in a

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  • AB InBev
  • Bacardi
  • Campari Group
  • Diageo
  • Moët Hennessy
  • Pernod Ricard
  • Proximo Spirits
  • Suntory Global Spirits
  • William Grant & Sons

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Olly Wehring
ByOlly Wehring
Olly has been reporting on the beverage industry as a B2B journalist since 2003. He spent 18 years at Just Drinks, 16 of which as managing editor. Since joining Global Drinks Intel in 2022, he's interviewed the CEOs for brand owners including AB InBev, Campari Group, Carlsberg, Heineken and Suntory Global Spirits and has a bulging contacts book from across beverage alcohol worldwide.
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