Moet Hennessy has updated the bottle for its Cloudy Bay New Zealand wine brand in the US.
The redesign, timed to debut with the roll-out of this year’s Sauvignon Blanc, centres around the presence of an embossed logo in the glass. The label has also changed, to “canvas-feel” paper.
The 2022 Sauvignon Blanc carries an SRP of US$34.99 per bottle and is available nationwide.
Earlier this month, Moet Hennessy posted a near-one-third leap in quarterly sales from its combined Champagne & wine operations. The performance played a big part in the 14% lift in sales from the three months to the end of September.
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