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This week’s new spirits launches – 27-31 July 2026

Intel Reporter
Last updated: 02/08/2026 at 8:33 PM
By Intel Reporter
31 July 2026
4 Min Read

Here’s a round-up of the new launches from spirits brand owners in the week commencing 27 July.


Glenglassaugh 15 year old
Glenglassaugh 15 year old joins the brand's 12 Year Old, Sandend and Portsoy expressions
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Brown-Forman’s The Glenglassaugh 15 Years Old

  • Scotch whisky, single malt, Highland, 15 years old. Matured in Pedro Ximénez sherry and Spanish wine casks. 46% ABV.
  • Available from July in North America, followed by “select” European markets in August and “select” Asia-Pacific markets from September
  • SRP of GBP85 (US£113.92) per 70cl
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Middle West Spirits’ Old Elk Ten-Year-Old Collection

Old-Elk-Distillery-10-Year-Old-Collection bourbons
The collection marks the first "major" release for the brand since Middle West Spirits' acquisition of Old Elk Distillery in May 2025
  • American whiskey, bourbon & non-bourbon, Ohio. Three SKUs:
    • Straight Bourbon with a mashbill consisting of 51% corn, 34% malted barley, 15% rye. 52.5% ABV
    • Straight Wheat Whiskey with a 96% wheat and 4% malted barley mashbill. 51.5% ABV
    • Wheated Bourbon consisting of 51% corn, 46% wheat and 3% malted barley. 52.5% ABV
  • Available “nationwide” as well as at the Middle West Spirits Distillery store and Old Elk brand website
  • SRP of $69.99 per 75cl bottle

Wee Spirit’s Wee Smoky RTDs

Whisky RTD cans
Wee Spirit was founded by former Edrington executive Rory Gammell in 2020
  • RTD. Six serves: Manhattan (31.2% ABV), Margarita (22% ABV), Salted Caramel (22% ABV), Grape-fruit-arita (17% ABV), Espresso Martini (22% ABV) and Old Fashioned (32.1% ABV)
  • Available D2C in the UK from 3 August. Distributed by Select Drams in the UK, with “conversations underway” in North America and Australia
  • SRP of GBP20 (US$26.62) per four-pack of 10cl cans

Deutsch Family Wine & Spirits’ Bib & Tucker 8-Year-Old Bottled-in-Bond Bourbon 

Bib and Tucker-8-Year-Old Bottled-in-Bond Bourbon
Bib and Tucker's 8-Year-Old bourbon is aged for twice the four-year minimum the bottled-in-bond designation requires
  • American whiskey, bourbon, Tennessee. Comprises a “high-rye mash bill” as well as locally sourced corn, aged for eight years in new American oak. 50% ABV
  • Rolling out nationally from September online and in unspecified retailers
  • SRP of US$64.99 per 75cl bottle

 Maison Ferrand’s Citadelle Gin Bajan Edition

Citadelle Bajan gin
Citadelle Bajan is part of the gin maker's experimental 'Les Excentriques' collection
  • Gin, Barbados. Infused with grapefruit, hibiscus, bay leaves and lemongrass. Distilled from molasses at Maison Ferrand’s Stade’s West Indies Rum Distillery. 41.4% ABV
  • Lined up for release in “limited quantities” in Barbados, before “select markets” in Europe
  • SRP of EUR38 (US$43) per 70cl bottle

Mission Craft Cocktails Pickle-Rita

Mission Craft Cocktails Pickle-Rita
The salty Pickle-Rita has joined Mission's margarita lineup, which includes Classic, Jalapeño Pineapple and Tamarind variants.
  • RTD, tequila based, featuring Productos Finos de Agave’s tequila with dill pickle, orange liqueur, fresh lime and agave nectar. 25% ABV
  • Available “this fall” at Costco, Ralph’s and Total Wine & More, as well as the Mission Craft Cocktails website
  • SRP of US$12.99 per 37.5cl bottle

Brown-Forman’s Old Forester Triple Char Kentucky Straight Bourbon Whisky

Old Forester Triple Char Kentucky Straight Bourbon Whisky
Old Forester Triple Char is the first expression made entirely from whiskey distilled at Old Forester Distillery
  • American whiskey, bourbon, Kentucky. Aged in barrels “charred three times longer than traditional Old Forester expressions”. 57.5% ABV
  • Available in “limited quantities” at the Old Forester Distillery and “select Kentucky retailers”
  • SRP of $64.99 per 37.5cl bottle

The Curious Drinker Crafted Cocktail & Good Spirits Blend RTDs

Craft Clubs The Curious Drinker RTDs
The Curious Drinker's 0% RTDs are infused with L-Theanine, magnesium, lion's mane and electrolytes
  • RTD. Three flavours: Raspberry & Lime Mojito, Passion Fruit & Vanilla Martini and Mango & Pineapple Margarita, each available as either an 8%-ABV cocktail or a 0%-alcohol variant
  • Available in the UK via thecuriousdrinker.com, “with retail and wholesale partnerships now being sought”
  • SRP of GBP3.40 (US$4.53) per 20cl can of the Crafted Cocktail alcohol range, and GBP2.40 per can of the alcohol-free Good Spirits Blend

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