How black-owned breweries are attracting new consumers to craft – Comment

In October, Black History Month served as a timely opportunity to turn the spotlight onto some remarkable brands that deserve recognition - brands from black-owned brewers who, at a time when craft beer sales are in a state of stagnation, could shape the future for this predominantly white, male-driven industry. If craft beer is to thrive - and cease losing ground to canned spirits - it’s crucial it taps into new audiences. Indeed, according to US trade organisation the Brewers Association, people of colour‚ including black, indigenous, Hispanic and Asian consumers, have been identified