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Global Drinks Intel Magazine – December 2025/January 2026

Intel Reporter
Last updated: 02/02/2026 at 7:53 PM
By Intel Reporter
4 December 2025
2 Min Read

The latest issue of Global Drinks Intel magazine is available now, exclusively to subscribers.


Global Drinks Intel magazine cover - December 25 January 26
Global Drinks Intel magazine cover - December 25 January 26

In the December/January issue of Global Drinks Intel magazine:

 

  • There’s an in-depth look at the RTD category, where brands big and small, old and new, could benefit from a review of their positioning in the global alcohol alternatives market
  • While the spirits segment of no- & low-alcohol has come a long way in a short time, we ask if the growing presence of ‘big alc’ in the space represents an opportunity or a threat to alcohol-free specialists
  • To Poland for our regular market analysis, where we hear how the country’s traditional reputation as a hard-drinking nation is changing fast as consumers prioritise the quality of their alcohol choices over volume
  • We have a brace of trade show previews for you, starting off with a look at what to expect at Paris Packaging Week from 5 to 6 February, before turning to Wine Paris 2026, which takes place between 9 and 11 February
  • Our interviews cover the breadth of the alcohol industry as we hear from the global sponsorship director at Carlsberg, Louise Bach, Campari Group CEO Simon Hunt, Molson Coors Beverage Co’s non-alcoholic beverages VP, Kevin Nitz, and Caleño founder Ellie Webb

All this, plus our regular round-up of the latest alcohol news stories and brand owner marketing activities, as well as the most recent product launches in spirits, backed by commentary from drinks marketing expert Chris Tyas and on-premise data whizz Charlie Mitchell.

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In the December/January issue of Global Drinks Intel magazine:There's an in-depth look at the RTD category, where brands big and small, old and new, could benefit from a review of their positioning in the global alcohol alternatives marketWhile the spirits segment of no- & low-alcohol has come a long way in a short time, we ask if the growing presence of 'big alc' in the space represents an opportunity or a threat to alcohol-free specialistsTo Poland for our regular market analysis, where we hear how the country's traditional reputation as a hard-drinking nation is changing fast as consum

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  • AB InBev
  • Bacardi
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  • Diageo
  • Moët Hennessy
  • Pernod Ricard
  • Proximo Spirits
  • Suntory Global Spirits
  • William Grant & Sons

Previous Article Carlsberg-branded glasses ‘We’ve been a bit guilty in the past of assuming consumers know we have credibility’ – Carlsberg’s global sponsorship director, Louise Bach, speaks to Global Drinks Intel – Part II
Next Article Michelob Ultra FIFA WC trophy AB InBev readies Michelob Ultra’s FIFA World Cup 2026 activation – video
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