In the December/January issue of Global Drinks Intel magazine:There's an in-depth look at the RTD category, where brands big and small, old and new, could benefit from a review of their positioning in the global alcohol alternatives marketWhile the spirits segment of no- & low-alcohol has come a long way in a short time, we ask if the growing presence of 'big alc' in the space represents an opportunity or a threat to alcohol-free specialistsTo Poland for our regular market analysis, where we hear how the country's traditional reputation as a hard-drinking nation is changing fast as consum
Global Drinks Intel Magazine – December 2025/January 2026
The latest issue of Global Drinks Intel magazine is available now, exclusively to subscribers.

In the December/January issue of Global Drinks Intel magazine:
- There’s an in-depth look at the RTD category, where brands big and small, old and new, could benefit from a review of their positioning in the global alcohol alternatives market
- While the spirits segment of no- & low-alcohol has come a long way in a short time, we ask if the growing presence of ‘big alc’ in the space represents an opportunity or a threat to alcohol-free specialists
- To Poland for our regular market analysis, where we hear how the country’s traditional reputation as a hard-drinking nation is changing fast as consumers prioritise the quality of their alcohol choices over volume
- We have a brace of trade show previews for you, starting off with a look at what to expect at Paris Packaging Week from 5 to 6 February, before turning to Wine Paris 2026, which takes place between 9 and 11 February
- Our interviews cover the breadth of the alcohol industry as we hear from the global sponsorship director at Carlsberg, Louise Bach, Campari Group CEO Simon Hunt, Molson Coors Beverage Co’s non-alcoholic beverages VP, Kevin Nitz, and Caleño founder Ellie Webb
All this, plus our regular round-up of the latest alcohol news stories and brand owner marketing activities, as well as the most recent product launches in spirits, backed by commentary from drinks marketing expert Chris Tyas and on-premise data whizz Charlie Mitchell.



