Global Drinks Intel: Campari Group had a storming 2023 and was the only listed multinational spirits brand owner to break double digits for sales growth.
Campari Group CEO Bob Kunze-Concewitz: The important thing is that our portfolio is skewed towards the categories that are doing the best: It's bourbon, it's tequila and it’s aperitifs, but we drove the last one. We're positioned perfectly amongst both the high-ABV classic cocktails and the lower-ABV, easy-to-drink long drinks.
We’re also a company that really believes in consistency, in investments, messaging and, most importantl
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If you work for any of the following corporate subscribers to Global Drinks Intel, head here to activate your access.
- AB InBev
- Bacardi
- Campari Group
- Diageo
- Moët Hennessy
- Pernod Ricard
- Proximo Spirits
- Suntory Global Spirits
- William Grant & Sons
