Louisville, April 2022. Brown‑Forman Corporation has appointed David Rodiek as VP and managing director of Global Travel Retail (GTR) effective June 1, 2022. Rodiek replaces Aude Bourdier who has been named VP, managing director, Brown‑Forman France/Benelux.
Rodiek joined Brown‑Forman in 2005 and most recently served as VP, managing director, Developing Europe. where he led strategies to grow in the company’s thirty European distributor markets.
Rodiek gained leadership experience in commercial and marketing roles, including general manager Southern/Eastern Europe; general manager South Africa; area director Nordic/Baltics & Nordic Travel Retail; and brand director Finlandia Vodka CEE, Russia, CIS & MEA.
Prior to joining Brown‑Forman, Rodiek worked in the spirits and consumer packaged goods industry at Unilever, Wella, Mars, and Bacardi.




