UK. Quarter G/N has launched in the UK and is determined to disrupt the No/Low space and spearhead the ‘light spirits’ movement.
‘Zero-alcohol’ brands cannot exceed 0.5% ABV and ‘low-alcohol’ drinks must not exceed a maximum of 1.2% ABV, whereas Quarter G/N sits at 12% ABV, bringing the much-needed flavour punch, mouth-feel and texture that is synonymous with the full-strength spirit, but often lacking from the no-and-low space.
Inspired by the increasingly conscious and mindful drinker, Quarter G/N is an alternative to London Dry Gin, infused with Juniper and traditional botanicals and distilled using a unique process that results in a spirit with just 12% ABV, a quarter of that of a typical gin and less than a standard glass of wine ex-Diageo head distiller, Anthony Wilson). Quarter is claiming the space between full-strength distilled spirits and no-and-low alcohol offerings.
Quarter was created by co-founders Fabian Clark and Rohan Radhakrishnan, school friends with years of experience across the creative, hospitality and drinks industries. Continuing their vision to disrupt the drinks industry, more spirits are currently in development.
Quarter G/N is available online via www.quarterproof.com, RRP £27.
Quarter G/N launches in the UK
UK. Quarter G/N has launched in the UK and is determined to disrupt the No/Low space and spearhead the ‘light spirits’ movement. ‘Zero-alcohol’ brands cannot exceed 0.5% ABV and ‘low-alcohol’ drinks must not exceed a maximum of 1.2% ABV, whereas Quarter G/N sits at 12% ABV, bringing the much-needed flavour punch, mouth-feel and texture that […]
