'The Honest Vodka' plays on the vodka's difficult-to-pronounce brand name.
Diageo Luxury Group will "unite Diageo's luxury assets into one portfolio".
The augmented reality experience will be available to purchasers of D’Ussé's VSOP 'Holiday Gift Box'.
Here’s a round-up of the new launches from spirits brand owners in the week commencing…
Paul Basford also spent eight years with Diageo in the UK.
'The wording of the point-of-sale display (is) very close to the line of acceptability.'
'The new brand identity is a big step for the brand to become more convivial…
Here’s a round-up of the new launches from spirits brand owners in the week commencing…
'Defy Expectations' breaks across the country this month.
