The 410g flute bottle weighs 30g less than its predecessor.
Malibu Pink will be supported by a marketing campaign later this spring.
'We can confirm that these proposals are unrelated to distillery operations, where production will continue.'
'What's changed is how we tell our story, with a confident new look that celebrates…
The move follows earlier investments disclosed in July and September 2024 into the zero-alcohol spirit…
The brand has collaborated with actor Ross Butler to push the release.