Access the Latest Global Drinks Intel Magazine

In the June issue of Global Drinks Intel magazine:

• We’re in the Americas for the month of June, not only to enjoy the FIFA World Cup, but mainly to survey the consumer landscape for beverage alcohol. As well as a deep-dive into the American whiskey category, we also consider the state of play for rum and tequila, both domestically and internationally
• As the popularity of Latin American culture continues to grow globally, we hear how cachaça and pisco can board the bandwagon
• We stay in the region for our market analysis, which heads to Mexico, where tumbling agave prices and cheaper 100% agave tequilas may have given the category a boost, but the wider spirits industry faces a raft of challenges
• On our ESG pages, there’s a consideration of what beverage producers are doing to protect their water supplies. Take a look also at our focus on light-weighting moves in the packaging realm
• Our interview pages feature editor Olly Wehring’s one-to-ones with the CEO and the president of commercial sales at Southern Glazer’s Wine & Spirits, Wayne and Mark Chaplin, Molson Coors Beverage Co’s VP of strategic relationships & M&A, Andrew Tchadovitch, and the CEO of Casa Redondo, Daniel Redondo
• There’s also a comprehensive preview of what attendees can expect at the BCB Brooklyn on-premise trade show, which returns to the Industry City venue in New York on Tuesday 9 and Wednesday 10 June
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All this, plus our regular round-up of the latest alcohol news stories and brand owner marketing activities as well as the most recent product launches in spirits, backed by commentary from drinks marketing expert Chris Tyas and on-premise data whizz Charlie Mitchell.