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This week’s new spirits launches – 3-7 March 2025

Intel Reporter
Last updated: 13/03/2025 at 12:50 PM
By Intel Reporter
7 March 2025
4 Min Read

Here’s a round-up of the new launches from spirits brand owners in the week commencing 3 March.


Bottle of Gran Malo
Handled by the group's Spirit of Gallo division, Gran Malo has been designed for the shot consumption occasion
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Gallo’s Gran Malo

  • Tequila, blanco, flavoured with tamarind, 30% ABV
  • Expanding beyond California in the US this week to Arizona, Colorado, Nevada, New Mexico and Texas ahead of rolling out to “additional markets in the future”
  • SRP of US$19.99 per 75cl bottle. Also on sale in 5cl packs for $1.99

Stock Spirits Group’s Limoncè Aperitivo

Bottle of Limonce Aperitivo
'Limoncè Apertivo is a natural evolution for the Limoncè brand, expanding its appeal and relevance in the thriving aperitivo category'
  • Aperitif, produced using Femminello lemons from Sicily, 14.8% ABV
  • Debuting this week in Czech, France, Germany, Italy, Poland, Slovakia and in the Balkan markets
  • SRP to be set locally

Brown-Forman and The Coca-Cola Co’s Jack Daniel’s and Coca-Cola Cherry

Can of Jack Daniel's Coca-Cola Cherry
The RTD was launched across the US last year at an ABV of 7%. The two brands first teamed up in June 2022
  • Bourbon whiskey-based RTD, cherry and cola flavoured, 5% ABV
  • Now available in UK at Tesco and other select retailers
  • SRP GBP2.20 (US$2.82) per 33cl can

Pernod Ricard’s Beefeater Grapefruit

Beefeater Grapefruit bottles
The grapefruit extension joins Beefeater Blood Orange and Beefeater Pink Strawberry in the gin brand's permanent portfolio
  • Gin-based “spirit-drink”, grapefruit flavoured, distilled in London, 37.5% ABV
  • Launching in Norway today (5 March) before rolling out across Czech and Slovakia from 25 March, and Poland, Romania, Bulgaria, Ukraine and Denmark later this spring
  • SRP not set as “local retailers have freedom of setting the price”, 70cl bottle

William Grant & Sons’ Hendrick’s Oasium

Hendrick's Oasium bottle on table
This release marks the latest iteration in Hendrick's 'Cabinet of Curiosities' range, which includes Grand Cabaret and Flora Adora
  • Gin, Scotland, distilled using unspecified botanicals, herbs and fruits, 43.4% ABV
  • Available in “limited quantities” via the Hendrick’s website
  • SRP of US$39.99 per 75cl bottle

Doghouse Distillery’s Debt Collector

Doghouse Distillery lauters the mash for 'off grain' fermentation while implementing a sour mashing process to make the new release
  • “Bourbon-style” whisky, UK, aged for a minimum of three years in American oak, 50% ABV
  • Available online as well as through selected “premium retailers and venues”
  • SRP of GBP49.95 (US$63.20) per 70cl bottle

Global Brands’ VK Lemon & Lime

Ice box with VK Lemon & Lime bottles
The new variant from VK was a "standout fan favourite" during the brand's 'We Are Flavour' campaign
  • RTD, vodka-based, lemon & lime flavoured, 3.4% ABV
  • 27.5cl and 70cl SKUs launching in the on-premise in late March, 27.5cl mixed pack from April in multiple retailers including Tesco, Asda and Morrisons
  • SRP not immediately available

Aureus Vita Fibonacci Dry Gin

Bottle of and box for Aureus Vita Fibonacci Dry Gin
The UK-produced gin is distilled on the FIbonacci sequence, where each element is the sum of the two elements that precede it
  • Gin, UK, uses ten botanicals including juniper and baobab seeds, “ensuring a 1:1.618 ratio by weight” of the botanicals, 61.8% ABV
  • Launching this week in the UK, available through high-end retailer Selfridges
  • SRP of GBP175 (US$220) per 70cl bottle, on sale in a limited – unspecified – quantity

Campari Group’s The Glen Grant 65-Year-Old

Bottle of and box for The Glen Grant 65-Year-Old
The Glen Grant's 'Splendours Collection' debuts with this ultra-high-end iteration, packaged in a handcrafted decanter designed by John Galvin and Glasstorm
  • Scotch whisky, single malt, Speyside, 65 years old, matured in a French oak butt
  • Released this week, available worldwide, limited to 151 units, seven of which are on sale in the UK
  • In the UK, SRP of GBP39,000 (US$49,050) per unit

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