Accolade Wines – Yellow Village, Stand D26
Created by Accolade in partnership with country music legend Dolly Parton, Dolly Wines is sure to draw in the crowds. Set to land in the UK this month, the two-strong range includes Dolly Prosecco and Dolly Rosé.
Accolade will also showcase Remastered – a wine brand launched to, as the group says, “disrupt the Old World wine category”, and that includes fiano and sangiovese varietals.
Finally, the group will highlight The Minibox, a new format designed to bring “interest and desirability” to the boxed wine arena. The range is initially launching with Jam Shed Shiraz – Malbec, Mud House Sauvignon Blanc New Zealand – Sauvignon Blanc Chile, and Hardys Cabernet-Shiraz-Merlot.
Bacardí – Bay Village, Stand 36
Alongside the rest of its portfolio, Bacardí will showcase the latest innovations from Dewar’s scotch and Patrón tequila. The GTR-exclusive Dewar’s Double Double Stone Toasted Discovery Pack includes two 75cl Dewar’s Double Double 21-year-old Stone Toasted expressions: one aged in American oak casks and one in French oak casks.
Meanwhile, described as an “exquisite and refined prestige tequila”, Patrón El Alto is primarily crafted with extra añejo tequila that has been blended with añejo and reposado tequilas. The liquid has been aged in 11 types of barrels, mostly hybrids made up of American oak bodies and French oak heads.
Bottega – Blue Village, Stand A11
Wine, spirits and liqueur producer Bottega will bring a taste of its native Italy to the south of France, showcasing several new products. Chief among them will be Bottega Gold Cru Prosecco Extra Brut, which is part of a broader initiative launched by Bottega ten years ago to enhance the category. WThe aim is to produce sparkling wine of the highest quality by extending fermentation time and thus obtain wine with a more complex character and good longevity,” the group says.
Bottega will also unveil Crema di Meloncino, a low-alcohol cream liqueur with an aroma of ripe melons.
Brown-Forman – Beach Village, Beach 11
The US-headquartered brand owner returns to Cannes armed with a wealth of super-premium spirits and brand activations. Set to feature are the recently-purchased Ron Diplomático and Gin Mare brands; flagship AMerican whiskey Jack Daniel’s including the GTR-exclusive American Single Malt, Woodford Reserve Bourbon, including some of the Master’s Collection bottlings; Herradura Tequila, including the new Herradura Legend expression; plus, new 50- and 49-year-old single malt scotch whiskies from Glenglassaugh and Benriach, respectively.
“Our mission at TFWA Cannes is … to showcase how our brands enrich and elevate the travel experience globally,” says Brown-Forman’s GTR director, Nick Mogford.
Cotswolds Distillery – Red Village, Stand J17
The UK’s Cotswolds Distillery - the leading English single malt producer in GTR – will display its namesake brand’s channel-specific portfolio of whiskies and gins, including the new 1-litre Reserve Single Malt Whisky expression, following the launch of the 1-litre Signature bottling in 2023.
Celebrating its tenth anniversary, the company will also seek to drive visibility with new campaigns for its gin and whisky brands. During the coming year, Cotswolds hopes to build on its GTR business in the Middle East and expand further into Eastern Europe.
Diageo – Majestic Beach Village, Beach 1
The world’s largest premium spirits group returns to Cannes to showcase the breadth of its portfolio, and will highlight in particular its liquid innovation and physical activation plans. From classic airside and onboard retail, sampling and gifting, to moments in the lounge and online, Diageo’s omnichannel approach to GTR will be on full display.
“Attendees can expect a peek at our innovation thinking, our renovations and planned executions for icons like Johnnie Walker, but also newer categories in travel retail like tequila,” the group says.
Edrington – Harbour Village, E-Motion
With a reputation for launching new expressions at the TFWA World Exhibition & Conference, Edrington will promote The Macallan’s Time:Space Collection – two unique single malts created to celebrate the brand’s 200th anniversary. The first edition features a dual chamber vessel that includes two liquids: at 84 years old, one is the oldest whisky ever released by the brand, while the other is the first single malt from The Macallan’s new distillery.
The second release, Time:Space Mastery, is described as a “unique single malt with layers of complexity”.
Fraternity Spirits – Red Village, Stand H4
This year, Fraternity Spirits will unveil a new ceramic bottle for its 99,000 Horas tequila brand, which is already available in the GTR channel in Mexico and Dubai. The group will also highlight its latest tequila marketing campaign – ‘From the Farm to the Table’ – which aims to instil a deeper knowledge of the Corralejo brand and celebrate one of the oldest tequila haciendas in Mexico.
“Fraternity Spirits aims to strengthen our global presence and establish deeper connections with key stakeholders in the industry,” says owner Raffaele Berardi. “We hope to engage with potential partners, receive valuable feedback on our new products, and showcase our commitment to quality and innovation.”
Halewood Artisanal Spirits – Harbour Village, M/S Accama Delta
Halewood will be using this year’s exhibition to focus on its extensive whisky portfolio from across the UK and Ireland, all of which are now available in travel retail. As the only company in the world distilling whisky in Scotland, England and Wales, the company will showcase the breadth of the UK spirits scene.
Products on display will include North Wales-based single malt Aber Falls, Bonnington single malt from Leith in Edinburgh, Bankhall British Whisky and Irish whiskey brands The Pogues and Samuel Gelston’s.
Henkell Freixenet – Blue Village, Stand F11
German-Spanish alliance Henkell Freixenet will introduce several new products at this year’s show. In celebration of its 50th anniversary, Freixenet Cordon Negro will relaunch with new packaging, which will be supported by a large-scale activation at Josep Tarradellas Barcelona-El Prat Airport in November and December this year.
The Freixenet brand will also debut two new French sparkling wines, while Segura Viudas will launch two new cavas: Brut Vintage and Rosé Vintage. Finally, Henkell Freixenet will augment its portfolio presence with the new Mionetto Aperitivo Alcohol Free. In addition to its European focus, the group sees the Americas and APAC as key regions for growth in travel retail.
Ian Macleod Distillers – Bay Village, Stand 3
Independent Scottish distiller, blender and bottler Ian Macleod Distillers will bring its full portfolio to Cannes, including flavoured gin pioneer Edinburgh Gin, single malts Glengoyne (Highland), Tamdhu (Speyside) and Rosebank (Lowland), alongside King Robert II – the top-selling value whisky in GTR – and with the Speciality Malt Collection.
“We look forward to showcasing a range of highly limited releases from Rosebank, Glengoyne and Tamdhu on our new stand in the Bay Village, which will also include an Edinburgh Gin Terrace Bar overlooking the Mediterranean,” the group says.
International Beverage – Marine Village, Stand S2-4
Premium spirits company International Beverage – which features Old Pulteney single malt, Phraya rum and Caorunn gin among its portfolio of brands – will unveil a new collection of travel retail-exclusive single malts from Speyburn this year.
In addition, Larsen cognac, which the group acquired 12 months ago, will be showcased for the first time alongside other brands in International Beverage’s stable.
La Martiniquaise-Bardinet/Marie Brizard Wine & Spirits – Green Village, Stand K67-68
The France-based group will once again bring its growing portfolio of spirits and liqueurs to the French Riviera. This year the company will present two innovations based around the theme of citrus fruit – stop by to discover more about the new products.
The group will also be showcasing Generous Gin from France, which was acquired by La Martiniquaise-Bardinet – majority owner of Marie Brizard – last year, on a dedicated stand.
Loch Lomond Group – Bay Village, Stand 31
The key focus for Loch Lomond will be its new GTR-exclusive range of single malt whiskies: the Remarkable Stills Collection. Unveiled in May, the line comprises four non-chill-filtered expressions: Remarkable Origins, Remarkable Alchemy, Remarkable Ingenuity 13-year-old, and Remarkable Copper. Curated by master blender Michael Henry, the line is said to showcase the exceptional craftsmanship and innovative distilling techniques of Loch Lomond Distillery.
The company will also highlight its multicategory portfolio, which encompasses a diverse selection of premium spirits tailored to the GTR channel.
Nemiroff – Yellow Village, Stand E30
Ukrainian vodka brand Nemiroff will present a number of portfolio updates in Cannes, capping off a year of consumer-focused developments. Chief among these new developments is Nemiroff De Luxe’s ‘That’s My Spirit’ campaign, which invites consumers to “embrace their inner strength”. In addition, the ‘What Are You Open To?’ campaign for Nemiroff’s The Inked Collection speaks directly to young, adventurous drinkers.
The brand will also unveil Nemiroff De Luxe Reserve, designed to “meet evolving consumer expectations”, and the ultra-premium Lex by Nemiroff, which debuted at last year’s exhibition.
Penderyn Distillery – Red Village, Stand H6
Welsh distiller Penderyn returns to TFWA with its core range of channel-exclusives. The best-selling Penderyn Legend is available now, only to GTR customers in a 1-litre format, and takes its place alongside Penderyn Faraday, launched in the channel last year with a striking new gift carton.
Based in the Red Village, the Penderyn team is also looking forward to sharing its full portfolio of single malt whiskies, quality gift packs and single-cask expressions, with the key objective of widening distribution with duty-free operators.
Pernod Ricard – Bay Village, Stand 8
The multinational group will continue celebrating the 200th anniversary of The Glenlivet at TFWA with the launch of a new GTR-only limited edition that also marks the single malt brand’s first collaboration. A permanent channel-exclusive from Martell cognac will also be unveiled, while blended scotch Royal Salute will promote the latest edition in its Fashion Collection.
Following its travel retail debut this summer, Código 1530 Tequila will also take the spotlight at Pernod Ricard’s stand, where the brand’s full portfolio will be on display.
Rampur Distillery – Green Village, Stand L71
Based at the foothills of the Himalayas, Rampur will invite guests to explore the flavours of India via its selection of single malt whiskies, gins and rums. Among the products on display will be the Rampur Double Cask India Single Malt, aged in a combination of bourbon barrels and oloroso casks; Rampur Asāva Indian Single Malt, matured in American and Indian cabernet sauvignon casks; Sangam World Malt Whisky, a combination of European and Eastern liquid; Jaisalmer Indian Craft Gin Classic and Gold; and the latest portfolio member Kohinoor Indian Dark Rum.
Rampur’s parent company, Radico Khaitan, currently has brands available in more than 40 GTR outlets.
Rémy Cointreau – Marine Village, Foyer 1
Rémy Cointreau intend to reveal an “immersive retail booth” showcasing its diverse portfolio. Attendees will discover a new line-up of limited editions from Rémy Martin, gain a first look at the latest Louis XIII retail design and explore travel retail-exclusive single malt whiskies from Bruichladdich.
The show also marks the Cannes debut for American whiskey Westland, while other key brands such as Cointreau, The Botanist, St-Rémy, Metaxa and Mount Gay will also present their upcoming novelties. “Through these showcases, Rémy Cointreau hopes to engage travel retail partners and create excitement around its portfolio of luxury spirits,” the group says.
Suntory Global Spirits – Beach Village 2, Beach 14
The owner of the likes of whiskies Jim Beam, Bowmore and Yamazaki and Roku gin will unveil the latest developments within its “strategic category vision”, including several updates from both a product and brand-building perspective.
As part of its premiumisation vision, SGS will showcase a host of yet-to-be-announced new launches, limited editions and GTR exclusives. During the exhibition, the group says, it is “keen to further explore the potential of digitalisation, and how to leverage new functionalities to drive incremental business, both for us and our GTR partners”.
Tito’s Handmade Vodka – Green Village, Stand M71
The Texas-sourced vodka brand will be in Cannes once again to showcase its popular pot-distilled, corn-based vodka, and will give guests a festive jolt by unveiling its new ‘ugly sweater’ bottle for the holiday season.
Tito’s, which once again is sponsoring the Global Drinks Intel ESG Awards on Monday 30 September, recently bolstered its global travel retail presence with new partnerships in Turkey. The team members say they look forward to connecting with old and new friends.
Whyte & Mackay – Bay Village, Stand 1
Whyte & Mackay will use the exhibition to share its dedicated GTR growth strategy and showcase new releases.
“With future single malt scotch category growth set to be fuelled by prestige and prestige-plus into 2028, we have developed brand new ranges to meet rising consumer demand,” the group says.
The company will unveil a channel-exclusive collection for The Dalmore and the latest expression in Jura’s Islanders’ Expression range, as well as sharing other updates on the two single malt flagships. “Across the wider Whyte & Mackay portfolio, we have exciting plans that will translate into increased spend, footfall and penetration for our retail partners.”
William Grant & Sons – Golden Village, Stand G02
The William Grant team will occupy a new-look stand at TFWA, inspired by the recently opened shop-in-shops in APAC airport locations, featuring The Balvenie and Glenfiddich scotch whiskies alongside gins Hendrick’s and Silent Pool.
New launches on display will include the GTR-exclusive Silent Pool Mediterranean Expression as well as an addition to The Balvenie Cask Collection and a Glenfiddich Grand Series Limited Edition. Meanwhile, Hendrick’s will unveil its latest Cabinet of Curiosities iteration at a dedicated event during the week.
