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Preparing for 2024 – The beverage alcohol consumer trends – Consumer Intel

Richard Woodard
Last updated: 19/01/2024 at 5:27 PM
By Richard Woodard
18 December 2023
16 Min Read

The end of every year prompts the question – what’s coming next? Agave, rum and RTDs top the list for spirits in the coming months, while wine faces intensifying challenges and China will continue to exert its influence.


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The end of every year prompts the question – what’s coming next? Agave, rum and RTDs top the list for spirits in the coming months, while wine faces intensifying challenges and China will continue to exert its influence.

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Richard Woodard
ByRichard Woodard
Former newspaper journalist Richard Woodard has been writing about the global wine and spirits industry for 25+ years, and is a regular contributor to a number of magazines and websites.
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