Ghost Tequila looks to experience for next CEO as founder departs – Global Drinks Intel exclusive
Seasoned drinks executive Jeff Popkin has resurfaced once more, this time assuming the CEO role at Ghost Tequila as the brand’s founder leaves the business.

Olly has been reporting on the beverage industry as a B2B journalist since 2003. He spent 18 years at Just Drinks, 16 of which as managing editor. Since joining Global Drinks Intel in 2022, he's interviewed the CEOs for brand owners including AB InBev, Campari Group, Carlsberg, Heineken and Suntory Global Spirits and has a bulging contacts book from across beverage alcohol worldwide.


